uSell.com, Inc. (OTCQB: USEL)
uSell.com, Inc. is a technology company focused on creating an online marketplace where individual consumers can:
- Research the current market value for small consumer electronics that they are interested in selling, based on the make, model and condition of each item,
- Efficiently find and compare offers for those items from top-rated buyers,
- Review satisfaction ratings and customer reviews of each buyer, and
- Accept an offer and complete their transaction on our website directly with the buyer of their choice.
We utilize consumer oriented advertising efforts, such as direct response television commercials and various forms of Internet advertising, to attract consumers to our website. Our services are free for consumers.
We partner with electronics buying companies and provide them with a low risk, cost-efficient customer acquisition model. Through participation in the uSell marketplace, our partners can benefit from the high volume response rates to our national television advertising and broad-based Internet advertising campaigns, while minimizing the investment and risk associated with creating and running their own branded advertising campaign.
Our business model is similar to successful ecommerce websites, such as KAYAK (www.kayak.com) in the travel industry, Bankrate (www.bankrate.com) in the finance industry, and Insurance.com (www.insurance.com) in the insurance industry. These companies all serve consumers seeking to complete a transaction by providing them with an easy way to (i) find information to help them make an informed decision, (ii) compare offers from various companies that offer the respective product or service, and (iii) help them easily complete their transaction.
(as of March 25, 2014)
33 East 33rd St.
New York, NY 10016
Issue Type: Common Stock
Industry: Retail (Catalog and Mail Order)
Chief Executive Officer
Chief Operating Officer
Interim Chief Financial Officer